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From side project to something people use

The unsexy work: auth, error states, empty states, docs — the gap between demo and product.

ProductEngineeringProcess

Between demo and product: auth flows, password resets, 404s, loading skeletons, empty states, rate limits, and error messages that don't blame the user.

Pre-launch checklist: can a new user sign up and recover their account? Does every form handle failure? Is there a way to contact support?

Side projects become products when someone who isn't you can use them without you in the room.

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